HEALTH COMMUNICATION

Health communication is process by which people became aware about health issue. This health related massages people will get from experts. To make a successful a communication program it must be based on the desire of the audience. Clear communication is essential to successful public health practice at every level of the ecological model; intrapersonal, interpersonal, group, organizational. To help with planning and developing a health communication program, National Cancer instute have divided the process into four stages:

1. Planning and Strategy Development;

2. Developing and Pretesting Concepts, Messages, and Materials;

3. Implementing the Program; and

4. Assessing Effectiveness and Making Refinements.

(Source-www.cancer.gov)

The stages constitute a circular process in which the last stage feeds back into the first as it work through a continuous loop of planning, implementation, and improvement.